Our Expertise

Consumer Behaviour

Consumer Trends

By monitoring and analysing brand mentions on social media, we help clients gain a deeper understanding of their customers’ behaviour, thoughts and interests.

We don’t focus on easy wins – we fully tap into online discussions to understand the nature of the conversation and what is influencing customer behaviour.

The insight into consumer trends gives clients the additional knowledge and understanding they need for business development, product development or marketing planning.

Our services help clients to:

  • Gain insight into why their customers make the decisions they do
  • Flag up positive conversation topics that might otherwise have been missed
  • Identify weaknesses in competitors’ offerings